Saturday, May 13, 2006

First semi public presentation of Tanooma

I posted a lot about the change the SaaS Methodology will have to the software industry. Also I discussed with may of you the challenges every SaaS provider has and how we could make a quantum leap at times where budgets are small and global trade is increasingly complex.

In times where marketing budgets are extremely tight, sales cost need to be reduced to the max – yet – a global market with over 750 Million PC users (our current installed base) need to be addressed in order to successfully compete. We all need to find new ways to market. The old idea of a market place didn’t really work, we need to think differently. Let us show you next Wednesday what we mean.

Tanooma is already the world largest SaaS directory even before we go live in a closed Beta May 18th. Today we have over 350 SaaS vendors, over 150 SaaS focused consultants and solution providers, about 100 SaaS focused investors, SaaS enablers, SaaS analysts, SaaS Experts and other industry contributors listed. The company is founded with the mission to help grow the SaaS industry to about 100 Million Internet Software Service users in the next 5 years.

We are going to collapse a complicated global industry business network into one fast accessible “Virtual Economy”. Users will find more vendors, more partners and more expertise in one place than in any other industry. Customers will be able to make educated decision in a fraction of the time compared to traditional solution evaluation. SaaS users will find a rich set of services such as Single Sign On, License Tracking, User-Supports-User Networks and more – all for FREE! Consulting partners will be able to rapidly build their vendor portfolio like in no other industry before and vendors will have almost instant access to hundreds of potential partners and daily growing. And this is only the beginning.

With Tanooma’s new “Human Interaction Model” (HIM) we rewrite the book of collaboration. As Denis Pombriant (Beagle Research) said after a briefing: “This is SO NEW, I really wonder where this can lead us”.

We will present Tanooma for about 20 Minutes at the SaaS Workgroup meeting on Wednesday May 17th. You need to register with SIIA for the workgroup meeting at

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